Hugo on new websites

1. Hugo appeared on about 2,200 new sites in the last 30 days.^[1]
2. It is unusually common on .xyz domains: 15% of the domains running it, against 1.6% of domains across new sites.

The line is the 7-day average share of new sites that use Hugo, since 10 September.

#	Movement	Tool	Share of all sites	Share of category[4]	Bar
1	–	Next.js	13.7%	61.7%
2	–	TanStack Start	4.2%	19.2%
3	–	Astro	2.1%	9.6%
4	–	vinext	1.4%	6.2%
5	–	Nuxt	0.9%	4.1%
…
7	▲1	Hugo	0.1%	0.6%

All-time shares across the new sites we track: of all of them, and of the sites using any Meta Framework tool. All 43 in Meta Framework

Tool	Sites with both	vs all new sites	Bar
AWS S3	1,181	20x
AWS CloudFront	1,206	14x
Porkbun DNS	1,229	8.1x

Tools that turn up far more often on Hugo sites than on new sites in general, and how many times as common each one is there.

492 of the 8,064 sites using Hugo are product launches we list individually. The other 7,572 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
RackFit Atlas — Fit the whole system. rackfitatlas.com	Oct 19
Vacanza-hr: Urlaubsplanung für HR, fair und verlässlich vacanza-hr.de · Hiring & HR · Germany	Oct 19
Appfly — Get your iOS app ready to launch appfly.dev · Developer Tools	Oct 19
AECITED — Get your brand cited in AI answers. Measured monthly. aecited.com · AI	Oct 19
SecOps Central: Hardened machine images, tested before every release. secopscentral.com · Developer Tools	Oct 19
Spindle: Mythic+ coaching from your combat log spindlelogs.com	Oct 19
Dummy Run dummyrun.dev	Oct 19
Table Task Studio — Printable Pottery Templates tabletaskstudio.com	Oct 19
Tsunaro — Kubernetes operator for Headscale tailnets tsunaro.io · Developer Tools	Oct 19
RZ-7 Jackal™ — GPU digital sculpting for Linux coldbore.design	Oct 19
Aardvark Casework aardvarkcasework.co.uk · Productivity · United Kingdom	Oct 18
Untitled site radarmodel.com · AI	Oct 18

Showing the most recent 12 of 492.

Watches, exports and the API give you all 8,064 sites using Hugo, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.
4. Some products people expect to see here are filed under a related category: Framework, Static Site Generator.