NS1 on new websites

Managed authoritative DNS provider with traffic-steering and routing features (acquired by IBM in 2024).

Sites using NS1
134,778
since Apr 2026
Last 30 days
2.0%
of new sites, to Oct 18
-0.4 pts on the 30 days before
Last 7 days
2.2%
of new sites, 7-day average
+0.1 pts on the week before
Rank in DNS Provider
#10
of 14551 tools, all time
In our data since Apr 2026
Last seen Oct 19, 2026
Website ns1.com

What we found

  1. About 1 in 50 websites that went live in the last 30 days use NS1 (2.0%).[1]
  2. Nine in ten new NS1 sites also use Netlify.

Share of new sites using NS1

0% 1% 2% 3% 10 Sep Oct

The line is the 7-day average share of new sites that use NS1, since 10 September.

Who uses NS1

Kind of site 43,309 sites with a known type
TypeSitesShareBar
Health 7,306 16.9%
E-commerce 4,660 10.8%
Education 4,575 10.6%
Finance 4,514 10.4%
Marketing 4,191 9.7%
Content 3,298 7.6%
Productivity 2,624 6.1%
Games 2,346 5.4%
Developer Tools 2,137 4.9%
Design 1,932 4.5%
Social 1,767 4.1%
AI 1,557 3.6%
Country[2] 18,702 sites with a likely country
CountrySitesShareBar
India 4,518 24.2%
UK 3,788 20.3%
US 3,034 16.2%
Canada 1,797 9.6%
France 1,787 9.6%
Brazil 404 2.2%
Australia 387 2.1%
Sweden 387 2.1%
Spain 227 1.2%
Switzerland 225 1.2%
New Zealand 216 1.2%
Ireland 193 1.0%
Domain ending 134,847 sites
EndingSitesShareBar
.com 83,512 61.9%
.in 6,498 4.8%
.org 5,372 4.0%
.uk 4,325 3.2%
.online 4,080 3.0%
.net 3,564 2.6%
.app 3,393 2.5%
.site 2,680 2.0%
.co 2,632 2.0%
.ca 2,566 1.9%
.xyz 2,132 1.6%
.fr 1,593 1.2%
Green hosting[3] 1,718 checked sites since Apr 2026
SitesGreenBar
NS1 3%
All new sites 47%

DNS Provider on new sites

# Movement Tool Share of all sites Share of category Bar
1 – Cloudflare DNS 30.3% 31.7%
2 ▼1 Hostinger DNS 9.6% 10.0%
3 ▲1 GoDaddy DNS 8.4% 8.9%
4 – Namecheap DNS 7.1% 7.4%
5 ▼1 Vercel DNS 3.6% 3.8%
…
10 ▼1 NS1 2.2% 2.4%

All-time shares across the new sites we track: of all of them, and of the sites using any DNS Provider tool. The most common alternatives to NS1 on new websites are GoDaddy DNS and Vercel DNS. All 14551 in DNS Provider

Often used with NS1

Tool Sites with both vs all new sites Bar
Netlify 125,389 19x

Tools that turn up far more often on NS1 sites than on new sites in general, and how many times as common each one is there.

Recently launched products built on NS1

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.
  2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
  3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.

How this page is made

FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards NS1 when we detect NS1 on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.