Ecommerce Tools

The ecommerce tools we detect on new sites, ranked by how many use each. Part of Commerce & Payments.

Tools tracked
2,097
in Commerce & Payments
Sites
595,374
using at least one ecommerce tool
Above 1%
4
tools on more than 1% of them

What we found

  1. Shopify runs on more than half of the sites using an ecommerce tool (58%), 2.1 times as many sites as WooCommerce.
  2. Only 4 of the 2,097 ecommerce tools we track run on more than 1% of these sites.
  3. Among sites launched in September, Factori rose to #9 from #28 in August.
  4. Several leaders are regional: Salla (Saudi Arabia), Cafe24 (South Korea) and Factori (India).

The leading ecommerce tools

# Movement Tool Country Share Bar Sites 90 days
1 – Shopify Hosted e-commerce platform powering hundreds of thousands of storefronts. 58% 342,658
2 – WooCommerce Ecommerce plugin for WordPress 27% 162,203
3 – Salla Saudi Arabian e-commerce platform for online stores. Saudi Arabia 1.5% 9,140
4 – Amazon Online retail marketplace selling consumer goods, media and digital products worldwide. 1.2% 7,228
5 ▲1 Tiendanube Hosted ecommerce platform for online stores, widely used across Latin America (formerly LinkedStore, also branded Nuvemshop). 0.8% 5,020
6 ▲2 YouCan E-commerce platform for building online stores, popular in the MENA region. 0.7% 3,918
7 ▲1 Cafe24 E-commerce platform and online store builder used by South Korean merchants. South Korea 0.6% 3,833
8 ▼3 IndiaMART Indian B2B marketplace connecting buyers with suppliers, which also builds and hosts catalogue websites for its listed sellers. 0.6% 3,732
9 ▲19 Factori Indian merchandise maker whose platform gives entrepreneurs a branded online store stocked from its catalogue, with fulfilment included. India 0.5% 2,799
10 ▼4 Google Merchant Center Google product feed manager for Shopping ads and free product listings. 0.5% 2,740
11 ▲5 Ecwid Hosted ecommerce platform that adds an online store and shopping cart to existing websites. 0.4% 2,396
12 – Fourthwall Creator commerce platform for merchandise stores and memberships. 0.4% 2,250
13 ▼1 Gelato Global print-on-demand platform for custom products, with Shopify and ecommerce integrations. 0.4% 2,224
14 ▼4 ikas Ecommerce platform and online store builder. Türkiye 0.4% 2,118
15 – OpenCart Free open-source PHP e-commerce platform. 0.3% 1,928

Share is of the 595,374 sites using an ecommerce tool; a site can use more than one. A flag means nearly all of a tool's sites are in that country. Arrows compare each tool's rank among sites launched in September with August. The line is its share of new sites over 90 days. Showing the top 15 of 2,097.

Watches, exports and the API give you every ecommerce tool and the sites using each, from £15 a month.

Recently launched products using ecommerce tools

Product Launched
Holo AI 19 Oct 2026
Lavish Blade 19 Oct 2026
Openfilament 19 Oct 2026
GeniusWP 19 Oct 2026
MT SPORTS 19 Oct 2026
WindSkills 19 Oct 2026

Often built with

Other kinds of tool most often found on the same sites, leaving out the plumbing every site has (DNS, CDN, hosting).