AWS Route 53 on new websites

1. About 1 in 95 websites that went live in the last 30 days use AWS Route 53 (1.0%).^[1]
2. It is unusually common on .ai domains: 5.2% of the domains running it, against 1.9% of domains across new sites.

The line is the 7-day average share of new sites that use AWS Route 53, since 10 September.

#	Movement	Tool	Share of all sites	Share of category	Bar
1	–	Cloudflare DNS	30.3%	31.7%
2	▼1	Hostinger DNS	9.6%	10.0%
3	▲1	GoDaddy DNS	8.5%	8.9%
4	–	Namecheap DNS	7.1%	7.4%
5	▼1	Vercel DNS	3.6%	3.8%
…
15	▼1	AWS Route 53	1.0%	1.0%

All-time shares across the new sites we track: of all of them, and of the sites using any DNS Provider tool. The most common alternatives to AWS Route 53 on new websites are GoDaddy DNS and Namecheap DNS. All 14553 in DNS Provider

Tool	Sites with both	vs all new sites	Bar
AWS S3	21,620	52x
AWS CloudFront	29,950	48x
Amazon Web Services	17,369	40x
Google Analytics	12,332	2.1x

Tools that turn up far more often on AWS Route 53 sites than on new sites in general, and how many times as common each one is there.

18,880 of the 57,695 sites using AWS Route 53 are product launches we list individually. The other 38,815 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
Cointry: Coins & Banknotes, the money in your drawer explained cointry.app · Finance	Oct 19
CostCapper: switch off AWS machines nobody is using costcapper.com · Developer Tools	Oct 19
Pin Wars pinwars.com	Oct 19
Nolavi | Business software for shops and trades nolavi.ai	Oct 19
Rigel Star Atlas rigelops.ai · Developer Tools	Oct 19
Liftline: upsells, bundles and a smarter cart for Shopify getliftline.app · E-commerce	Oct 19
Moody – Teleprompter for Mac (Notch) moodyteleprompter.com · Content	Oct 19
Assay · Your employees pricing your decisions with real money takeassay.com	Oct 19
YeoWx | YeoChateau Weather yeowx.com	Oct 19
SkipDeep · Skip tracing that goes deeper skipdeep.com	Oct 19
DisplayValet: digital signage for the TVs you already have displayvalet.com · Marketing	Oct 19
Pictavelle — Your Photos. Reimagined as Art. pictavelle.com · Design	Oct 19

Showing the most recent 12 of 18,880.

Watches, exports and the API give you all 57,695 sites using AWS Route 53, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.