BusinessIdentity.LLC on new websites

1. About 1 in 420 websites that went live in the last 30 days use BusinessIdentity.LLC (0.2%).^[1]
2. Seven in ten new BusinessIdentity.LLC sites also use PHP.
3. It is unusually common on .net domains: 5.8% of the domains running it, against 2% of domains across new sites.

The line is the 7-day average share of new sites that use BusinessIdentity.LLC, since 10 September.

#	Movement	Tool	Share of all sites	Share of category	Bar
1	–	Google Workspace	5.7%	19.9%
2	–	Hostinger Email	4.8%	16.6%
3	–	GoDaddy Email	2.3%	7.9%
4	–	Microsoft 365	2.0%	6.9%
5	▲1	IONOS Email	1.7%	5.9%
…
17	▲1	BusinessIdentity.LLC	0.2%	0.8%

All-time shares across the new sites we track: of all of them, and of the sites using any Email Hosting tool. The most common alternatives to BusinessIdentity.LLC on new websites are Google Workspace and Microsoft 365. All 4856 in Email Hosting

Tool	Sites with both	vs all new sites	Bar
Postal	13,596	430x
BusinessIdentity.LLC	12,778	394x
Fluent Forms	7,563	176x
OpenResty	10,264	83x
WordPress	10,301	6.0x

Tools that turn up far more often on BusinessIdentity.LLC sites than on new sites in general, and how many times as common each one is there.

434 of the 13,804 sites using BusinessIdentity.LLC are product launches we list individually. The other 13,370 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
Morse Code Translator: Free Online Converter & Audio translatorcodemorse.com	Oct 19
Backfin Labs backfinlabs.com	Oct 19
DialIn · 找到你的下一杯 dialln.com	Oct 19
Goings — Be where it’s happening goingsapp.com · Social	Oct 19
Waaimo — Simple and hassle-free waaimo.com	Oct 19
Noisy Data Centers — check noise reports near an address noisydatacenters.com	Oct 19
Retail Intelligence nodallinks.com	Oct 19
Valorem Intelligence | Mandate-driven investment intelligence valoremintelligence.com · Finance	Oct 19
SKAWKS skawks.com · Games	Oct 19
TOOLZEN — Every Tool. One Place. etoolzen.com · Productivity	Oct 18
Capsflowlab — Instagram comment-to-DM automation capsflowlab.com · Marketing	Oct 18
My Dealer Voice — Every lead. Answered. mydealervoice.com · Marketing	Oct 18

Showing the most recent 12 of 434.

Watches, exports and the API give you all 13,804 sites using BusinessIdentity.LLC, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.