Gelato on new websites

1. Gelato appeared on about 590 new sites in the last 30 days.^[1]
2. Almost all new Gelato sites also use Shopify.
3. It is unusually common on .store domains: 11% of the domains running it, against 2.1% of domains across new sites.

The line is the 7-day average share of new sites that use Gelato, since 10 September.

#	Movement	Tool	Share of all sites	Share of category[3]	Bar
1	–	Shopify	5.7%	57.4%
2	–	WooCommerce	2.7%	27.1%
3	–	Salla	0.2%	1.5%
4	–	Amazon	0.1%	1.2%
5	▲1	Tiendanube	0.1%	0.8%
…
13	▼1	Gelato	<0.1%	0.4%

All-time shares across the new sites we track: of all of them, and of the sites using any Ecommerce tool. Gelato is typically used alongside Shopify rather than instead of it. All 2101 in Ecommerce

Tool	Sites with both	vs all new sites	Bar
Judge.me	322	25x
ES Module Shims	1,398	22x
Google Domains DNS	1,387	21x
Shopify	2,220	17x
WebMCP	1,318	14x

Tools that turn up far more often on Gelato sites than on new sites in general, and how many times as common each one is there.

9 of the 2,230 sites using Gelato are product launches we list individually. The other 2,221 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
Soundwave Prints | Soundwave art made from your song soundwaveprints.com · Content	Sep 11
Kellette | Public-Sector Cyber Opportunity Intelligence kellette.com	Aug 21
Year of Small Wins yearofsmallwins.com	Aug 21
Fitrah Stories | Personalized Islamic Children's Books fitrahstories.com	Aug 21
Book to Kids | Personalised Children's Books With Their Photo – book to kids booktokids.com	Aug 13
Applied Police Resources – Police Training Posters, Field Reference Book & Statute App appliedpoliceresources.com	Aug 8
POLITE CHAOS — Different isn't wrong, it's memorable politechaos.io · E-commerce	Jul 19
Donate Directly donatedirectly.com · E-commerce · United Arab Emirates	Jul 17
Merchal merchal.shop	Apr 16

Watches, exports and the API give you all 2,230 sites using Gelato, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
3. Some products people expect to see here are filed under a related category: CMS, Site Builder.