Email Marketing Tools
The email marketing tools we detect on new sites, ranked by how many use each. Part of Email.
- Tools tracked
- 286
- in Email
- Sites
- 145,362
- using at least one email marketing tool
- Above 1%
- 9
- tools on more than 1% of them
What we found
- Brevo leads, on 32% of the sites using an email marketing tool, with Hostinger Reach close behind on 29%.
- Only 9 of the 286 email marketing tools we track run on more than 1% of these sites.
- Among sites launched in September, Hostinger Reach rose to #1 from #9 in August.
The leading email marketing tools
| # | Movement | Tool | Country | Share | Sites |
|---|---|---|---|---|---|
| 1 | ▼1 |
Brevo
Brevo (formerly Sendinblue) marketing email.
|
32% | 46,504 | |
| 2 | ▲8 |
Hostinger Reach
Email marketing tool for newsletters and campaigns.
|
29% | 42,553 | |
| 3 | ▼1 |
Klaviyo
Klaviyo email marketing platform,.
|
11% | 16,343 | |
| 4 | – |
HubSpot
HubSpot marketing email and CRM.
|
6.3% | 9,182 | |
| 5 | – |
Mailchimp
Email marketing, newsletter, and audience management platform owned by Intuit.
|
4.9% | 7,116 | |
| 6 | ▼3 |
MailerLite
Email marketing platform.
|
4.7% | 6,893 | |
| 7 | ▲1 |
Kit (ConvertKit)
Kit (formerly ConvertKit) creator email marketing platform.
|
1.9% | 2,773 | |
| 8 | ▼2 |
Beehiiv
Newsletter publishing and monetisation platform built by ex-Morning Brew engineers.
|
1.9% | 2,764 | |
| 9 | ▼2 |
Omnisend
E-commerce-focused email and SMS marketing platform popular with Shopify stores.
|
1.7% | 2,528 | |
| 10 | – |
The Newsletter Plugin
WordPress plugin for building, managing, and sending email newsletters directly from the WordPress dashboard.
|
0.9% | 1,371 | |
| 11 | – |
MailPoet
WordPress plugin for newsletters.
|
0.8% | 1,145 | |
| 12 | ▼9 |
Lemlist
Cold email and multi-channel sales engagement platform with personalisation and warm-up features.
|
0.6% | 925 | |
| 13 | – |
Constant Contact
Email marketing platform for small businesses.
|
0.6% | 879 | |
| 14 | ▼1 |
Zoho Campaigns
Email marketing platform from Zoho
|
0.5% | 744 | |
| 15 | – |
Sender
Sender (sender.net): email marketing and marketing automation platform with newsletter design and segmentation.
|
0.5% | 728 |
Share is of the 145,362 sites using an email marketing tool; a site can use more than one. Arrows compare each tool's rank among sites launched in September with August. The line is its share of new sites over 90 days. Showing the top 15 of 286.
Watches, exports and the API give you every email marketing tool and the sites using each, from £15 a month.
Recently launched products using email marketing tools
| Product | Launched |
|---|---|
| PassimPay | 19 Oct 2026 |
| Claude | 19 Oct 2026 |
| JuicySMS | 19 Oct 2026 |
| Blurdata | 19 Oct 2026 |
| Panel Font-AI Manga Translator | 19 Oct 2026 |
| KrakenShield | 19 Oct 2026 |
Often built with
Other kinds of tool most often found on the same sites, leaving out the plumbing every site has (DNS, CDN, hosting).
- Analytics 6,261
- CSS Framework 4,213
- Framework 3,891
- Font 3,338
- Advertising 3,276
- Meta Framework 3,217