Whatnot on new websites

1. Whatnot appeared on about 32 new sites in the last 30 days.^[1]

The line is the 7-day average share of new sites that use Whatnot, since 10 September.

#	Movement	Tool	Share of all sites	Share of category[3]	Bar
1	–	Shopify	5.7%	57.1%
2	–	WooCommerce	2.7%	27.3%
3	–	Salla	0.2%	1.5%
4	–	Amazon	0.1%	1.2%
5	▲1	Tiendanube	0.1%	0.8%
6	▲1	Cafe24	0.1%	0.7%
7	▲2	YouCan	0.1%	0.6%
8	▼3	IndiaMART	0.1%	0.6%
9	▲19	Factori	<0.1%	0.5%
10	▼4	Google Merchant Center	<0.1%	0.5%
11	▲5	Ecwid	<0.1%	0.4%
12	–	Fourthwall	<0.1%	0.4%
…
127	▲3	Whatnot	<0.1%	<0.1%

All-time shares across the new sites we track: of all of them, and of the sites using any Ecommerce tool. Among September launches it ranked #119 in Ecommerce, up from #122 in August. All 2152 in Ecommerce

12 of the 124 sites using Whatnot are product launches we list individually. The other 112 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
Glassworks · a lampworking studio in your browser glassworksgame.com · Games	Oct 23
TrackerX Stats — live Whatnot break assistant trackerx.org	Oct 12
Gus 3D | Useful Designs, Printed in the UK gus3d.co.uk · E-commerce · United Kingdom	Sep 25
Mesh Harbor 3D | Custom 3D Printing meshharbor3d.com	Sep 22
BlastLister — Blast-List Clothing to Every Marketplace in Seconds blastlister.com · E-commerce	Sep 19
My Little Pony Pulls — ISO & collection lists ponypulls.com · Social	Sep 13
Bundl — Community Outfit Log for Live Sale Fashion thebundlclub.com · Social	Sep 1
Browse | Drogothar's Lair drogotharslair.com	Sep 1
Zarder | Skip The Line zarder.app · Education	Aug 31
Card grading from your photographs · WinnTCG winntcg.com	Aug 24
Chasing Dimes | Built for the Chase chasingdimes.com	Aug 2
Lock N Load — Card Automation: Scan & List Trading Cards locknload.dev	Jul 9

Watches, exports and the API give you all 124 sites using Whatnot, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. We count a country only where it is stated plainly enough to be sure: a governing-law clause or company registration number on a legal page, a phone country code, or a country domain ending. Sites that publish none are not counted at all.
3. Some products people expect to see here are filed under a related category: CMS, Site Builder.