AI Bot Meta Controls on new websites

Meta tags signalling crawl preferences to LLM training and answer engine bots (ChatGPT, Claude, Perplexity, Grok, DeepSeek, Applebot Extended, Anthropic).

Sites using AI Bot Meta Controls
605
since Apr 2026
Last 30 days
0.0%
of new sites, to Oct 19
no change on the 30 days before
Last 7 days
0.0%
of new sites, 7-day average
no change on the week before
Rank in SEO
#12
of 327 tools, all time
In our data since Apr 2026
Last seen Oct 20, 2026

What we found

  1. AI Bot Meta Controls appeared on about 140 new sites in the last 30 days.[1]
  2. It is unusually common among health launches: 33%, against 13% across new sites.

Share of new sites using AI Bot Meta Controls

0.000% 0.005% 0.010% 0.015% 10 Sep Oct

The line is the 7-day average share of new sites that use AI Bot Meta Controls, since 10 September.

Who uses AI Bot Meta Controls

Kind of site 318 sites with a known type
TypeSitesShareBar
Health 106 33.3%
Marketing 45 14.2%
AI 27 8.5%
Education 21 6.6%
Finance 21 6.6%
Developer Tools 20 6.3%
Productivity 17 5.4%
E-commerce 11 3.5%
Hiring & HR 10 3.1%
Social 10 3.1%
Games 8 2.5%
Design 7 2.2%
Country[2] 185 sites with a likely country
CountrySitesShareBar
US 80 43.2%
India 23 12.4%
UK 16 8.7%
France 8 4.3%
South Korea 6 3.2%
Sweden 6 3.2%
Türkiye 5 2.7%
Canada 4 2.2%
Switzerland 4 2.2%
Indonesia 4 2.2%
Australia 3 1.6%
Germany 2 1.1%
Domain ending 604 sites
EndingSitesShareBar
.com 342 56.6%
.ca 27 4.5%
.app 25 4.1%
.in 25 4.1%
.ai 20 3.3%
.uk 20 3.3%
.org 15 2.5%
.co 13 2.2%
.online 12 2.0%
.net 11 1.8%
.io 10 1.7%
.dev 9 1.5%
Green hosting[3] 62 checked sites since Apr 2026
SitesGreenBar
AI Bot Meta Controls 58%
All new sites 47%

SEO on new sites

# Movement Tool Share of all sites Share of category Bar
1 – Google Search Console 18.8% 95.7%
2 ▲1 Bing Webmaster 0.7% 3.8%
3 ▼1 Geo Meta Tags 0.7% 3.7%
4 – Yandex Domain Verification 0.2% 1.1%
5 – Baidu Webmaster Tools 0.1% 0.4%
…
12 – AI Bot Meta Controls <0.1% 0.1%

All-time shares across the new sites we track: of all of them, and of the sites using any SEO tool. AI Bot Meta Controls is typically used alongside Google Search Console rather than instead of it. All 327 in SEO

Often used with AI Bot Meta Controls

Tool Sites with both vs all new sites Bar
Google Search Console 302 2.7x

Tools that turn up far more often on AI Bot Meta Controls sites than on new sites in general, and how many times as common each one is there.

Recently launched products built on AI Bot Meta Controls

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.
  2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
  3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.

How this page is made

FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards AI Bot Meta Controls when we detect AI Bot Meta Controls on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.