Shop Pay on new websites
Shopify's accelerated checkout and shopping app.
- Sites using Shop Pay
- 32
- since Jul 2026
- Last 30 days
- 0.0%
-
of new sites, to Oct 19
no change on the 30 days before - Last 7 days
- 0.0%
- of new sites, 7-day average
no change on the week before
| First seen | Jul 9, 2026 |
|---|---|
| Last seen | Oct 14, 2026 |
| Website | shop.app |
What we found
- Shop Pay appeared on 12 new sites in the last 30 days.[1]
- Almost all new Shop Pay sites also use Shopify.
Share of new sites using Shop Pay
The line is the 7-day average share of new sites that use Shop Pay, since 17 September. It starts at our first detection.
Who uses Shop Pay
| Type | Sites | Share | Bar |
|---|---|---|---|
| E-commerce | 10 | 76.9% | |
| Marketing | 2 | 15.4% | |
| Education | 1 | 7.7% |
| Ending | Sites | Share | Bar |
|---|---|---|---|
| .com | 14 | 43.8% | |
| .fr | 4 | 12.5% | |
| .ca | 2 | 6.3% | |
| .co | 2 | 6.3% | |
| .online | 2 | 6.3% |
Payments on new sites
| # | Movement | Tool | Share of category | Bar | |
|---|---|---|---|---|---|
| 1 | – |
|
50.8% | ||
| 2 | – |
|
13.7% | ||
| 3 | – |
|
8.8% | ||
| 4 | ▼1 |
|
3.4% | ||
| 5 | ▲1 |
|
2.5% | ||
| … | |||||
| 160 | ▼25 |
|
<0.1% | ||
All-time shares across the new sites we track: of all of them, and of the sites using any Payments tool. Among September launches it ranked #175 in Payments, down from #150 in August. All 1404 in Payments
Often used with Shop Pay
| Tool | Sites with both | vs all new sites |
|---|---|---|
|
|
32 | 17x |
Tools that turn up far more often on Shop Pay sites than on new sites in general, and how many times as common each one is there.
Recently launched products built on Shop Pay
5 of the 32 sites using Shop Pay are product launches we list individually. The other 27 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.
Watches, exports and the API give you all 32 sites using Shop Pay, from £15 a month.
Notes
- These figures cover websites that went live since April 2026, not the web as a whole.
How this page is made
FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards Shop Pay when we detect Shop Pay on it at that look.
Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites