WP Smush on new websites

WordPress image compression and optimisation plugin from WPMU DEV.

Sites using WP Smush
2,774
since Apr 2026
Last 30 days
0.0%
of new sites, to Oct 19
no change on the 30 days before
Last 7 days
0.0%
of new sites, 7-day average
no change on the week before
Rank in Wordpress Plugin
#57
of 1995 tools, all time
First seen Apr 12, 2026
Last seen Oct 20, 2026
Website wpmudev.com

What we found

  1. WP Smush appeared on about 700 new sites in the last 30 days.[1]
  2. Half of new WP Smush sites also use Google Tag Manager.

Share of new sites using WP Smush

0.00% 0.02% 0.04% 0.06% 10 Sep Oct

The line is the 7-day average share of new sites that use WP Smush, since 10 September.

What WP Smush runs on

Who uses WP Smush

Kind of site 698 sites with a known type
TypeSitesShareBar
Health 170 24.4%
E-commerce 140 20.1%
Education 67 9.6%
Finance 63 9.0%
Marketing 57 8.2%
Content 56 8.0%
Design 30 4.3%
Productivity 26 3.7%
Developer Tools 20 2.9%
Games 17 2.4%
Social 16 2.3%
Hiring & HR 15 2.2%
Country[2] 793 sites with a likely country
CountrySitesShareBar
US 163 20.6%
UK 137 17.3%
India 76 9.6%
France 74 9.3%
Australia 60 7.6%
Canada 43 5.4%
South Korea 28 3.5%
Sweden 24 3.0%
Brazil 20 2.5%
Switzerland 14 1.8%
Italy 14 1.8%
Vietnam 14 1.8%
Domain ending 2,769 sites
EndingSitesShareBar
.com 1,724 62.3%
.uk 144 5.2%
.in 125 4.5%
.org 86 3.1%
.fr 76 2.7%
.net 66 2.4%
.au 62 2.2%
.ca 55 2.0%
.online 47 1.7%
.co 34 1.2%
.se 29 1.1%
.site 28 1.0%
Green hosting[3] 83 checked sites since Apr 2026
SitesGreenBar
WP Smush 72%
All new sites 47%

Wordpress Plugin on new sites

# Movement Tool Share of all sites Share of category[4] Bar
1 – Elementor 5.0% 51.9%
2 ▲1 Contact Form 7 1.9% 19.3%
3 ▼1 Elementor Pro 1.9% 19.3%
4 ▲1 Yoast 1.7% 17.1%
5 ▼1 Site Kit by Google 1.5% 15.1%
…
57 ▼5 WP Smush <0.1% 0.5%

All-time shares across the new sites we track: of all of them, and of the sites using any Wordpress Plugin tool. WP Smush is typically used alongside Elementor rather than instead of it. Among September launches it ranked #59 in Wordpress Plugin, down from #54 in August. All 1995 in Wordpress Plugin

Often used with WP Smush

Tool Sites with both vs all new sites Bar
Elementor 1,301 9.3x
Font Awesome 1,147 6.3x
jQuery 2,273 5.8x
Google Tag Manager 1,326 4.1x
Google Analytics 1,149 4.0x

Tools that turn up far more often on WP Smush sites than on new sites in general, and how many times as common each one is there.

Recently launched products built on WP Smush

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.
  2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
  3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.
  4. Some products people expect to see here are filed under a related category: Wordpress Theme.

How this page is made

FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards WP Smush when we detect WP Smush on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.