Google OAuth on new websites

1. Google OAuth appeared on about 340 new sites in the last 30 days.^[1]

The line is the 7-day average share of new sites that use Google OAuth, since 10 September.

#	Movement	Tool	Share of all sites	Share of category	Bar
1	–	Google Sign-In	1.7%	62.3%
2	▲1	Clerk	0.5%	16.7%
3	▼1	Auth.js	0.4%	15.7%
4	–	Google Identity Platform	0.1%	2.3%
5	▲4	Privy	<0.1%	1.1%
6	▼2	Google OAuth	<0.1%	1.0%

All-time shares across the new sites we track: of all of them, and of the sites using any Auth tool. The most common alternatives to Google OAuth on new websites are Clerk and Auth.js. Among September launches it ranked #8 in Auth, down from #6 in August. All 172 in Auth

Tool	Sites with both	vs all new sites	Bar
Google Sign-In	1,552	54x
Google Analytics	652	3.8x
Google Tag Manager	661	3.3x
Next.js	648	2.8x
Google Search Console	649	2.0x

Tools that turn up far more often on Google OAuth sites than on new sites in general, and how many times as common each one is there.

1,014 of the 1,688 sites using Google OAuth are product launches we list individually. The other 674 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
shrinkmail: libera espacio en Gmail sin que tu correo salga del navegador shrinkmail.app · Productivity	Oct 19
AscensosApp Vortex - Transforma tu carrera profesional ascensosapp.com	Oct 19
Програма за фактуриране онлайн – безплатна fakturka.bg · Bulgaria	Oct 19
SR Editer · Studio de skins pour GTA V & FiveM srstudio.tech · Games	Oct 19
Captcha7 - One Dashboard for All Your CAPTCHA Infrastructure captcha7.com · Developer Tools · Canada	Oct 19
Capybara cpbr.app · Productivity	Oct 18
SAECULA — AI-Powered Personalized Health & Supplements mysaecula.com · Health	Oct 18
VoЖe vozhe.chat	Oct 18
GetPrice getprice.store	Oct 18
Zalcro zalcro.ai · AI · United States	Oct 18
ÆVUM — AI-Powered Personalized Health & Supplements saecula.ai · Health	Oct 18
Plant Doctor: Disease & Pests for iPhone and iPad askleafsight.com · Health · United States	Oct 17

Showing the most recent 12 of 1,014.

Watches, exports and the API give you all 1,688 sites using Google OAuth, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
3. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.