NMI on new websites

1. NMI appeared on about 20 new sites in the last 30 days.^[1]
2. Half of new NMI sites also use Google Tag Manager.

The line is the 7-day average share of new sites that use NMI, since 10 September.

#	Movement	Tool	Share of all sites	Share of category	Bar
1	–	Stripe	1.0%	50.8%
2	–	PayPal	0.3%	13.7%
3	–	Razorpay	0.2%	8.9%
4	▼1	Paddle	0.1%	3.4%
5	▲1	Google Pay	0.1%	2.5%
…
93	▲71	NMI	<0.1%	0.1%

All-time shares across the new sites we track: of all of them, and of the sites using any Payments tool. Among September launches it ranked #63 in Payments, up from #134 in August. All 1412 in Payments

Tool	Sites with both	vs all new sites	Bar
Google Analytics	34	4.7x
Google Tag Manager	35	4.2x
React	40	2.1x

Tools that turn up far more often on NMI sites than on new sites in general, and how many times as common each one is there.

15 of the 71 sites using NMI are product launches we list individually. The other 56 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Site	Found	Also detected
PDO — Your business. Your direct orders. oratap.com · E-commerce	Oct 19
Yahiv yahiv.com · Finance	Oct 8
DankLog danklog.com · Health · United States	Sep 16
Credit Marshall IQ | Understand Your Credit Report creditmarshalliq.com · Finance	Sep 15
MY AIO CRM myaiocrm.com · Marketing	Sep 14
OrderVora — Own your customers. Keep every dollar. trypdo.com	Sep 12
Protecht: Lost. Damaged. Covered. protecht.dev	Sep 6
OrderVora — Own your customers. Keep every dollar. ordervora.com	Sep 5
wAIwiser | Map Your Business Once waiwiser.com	Sep 4
Pharma Supply Hub pharmasupplyhub.com · Health	Aug 30
Batch — one system for the front counter and the back office getbatch.net · Productivity	Aug 5
JIVE HEALTH – Qualify in 2 Minutes jivehealth.co · Health	Jul 18

Showing the most recent 12 of 15.

Watches, exports and the API give you all 71 sites using NMI, from £15 a month.

1. These figures cover websites that went live since April 2026, not the web as a whole.
2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.