Playwire on new websites
Full-service ad-monetisation platform for publishers.
- Sites using Playwire
- 32
- since Apr 2026
- Last 30 days
- 0.0%
-
of new sites, to Oct 19
no change on the 30 days before - Last 7 days
- 0.0%
- of new sites, 7-day average
no change on the week before
| First seen | Apr 28, 2026 |
|---|---|
| Last seen | Oct 19, 2026 |
| Website | playwire.com |
What we found
- Playwire appeared on 7 new sites in the last 30 days.[1]
Share of new sites using Playwire
The line is the 7-day average share of new sites that use Playwire, since 10 September.
Who uses Playwire
| Type | Sites | Share | Bar |
|---|---|---|---|
| Games | 8 | 53.3% | |
| Content | 2 | 13.3% | |
| E-commerce | 2 | 13.3% | |
| Directory | 1 | 6.7% | |
| Education | 1 | 6.7% | |
| Productivity | 1 | 6.7% |
| Ending | Sites | Share | Bar |
|---|---|---|---|
| .com | 15 | 46.9% | |
| .io | 3 | 9.4% | |
| .app | 2 | 6.3% | |
| .co | 2 | 6.3% | |
| .net | 2 | 6.3% | |
| .site | 2 | 6.3% |
Advertising on new sites
| # | Movement | Tool | Share of category | Bar | |
|---|---|---|---|---|---|
| 1 | – |
Facebook Pixel
|
47.2% | ||
| 2 | – |
Google Ads
|
37.2% | ||
| 3 | – |
Google AdSense
|
17.7% | ||
| 4 | – |
TikTok Pixel
|
10.7% | ||
| 5 | – |
Pinterest
|
8.1% | ||
| … | |||||
| 166 | ▼24 |
Playwire
|
<0.1% | ||
All-time shares across the new sites we track: of all of them, and of the sites using any Advertising tool. Among September launches it ranked #193 in Advertising, down from #169 in August. All 1289 in Advertising
Recently launched products built on Playwire
11 of the 32 sites using Playwire are product launches we list individually. The other 21 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.
United States
United Kingdom
Watches, exports and the API give you all 32 sites using Playwire, from £15 a month.
Notes
- These figures cover websites that went live since April 2026, not the web as a whole.
How this page is made
FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards Playwire when we detect Playwire on it at that look.
Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites