Yahoo Advertising on new websites

Programmatic advertising and ad serving platform formerly operated as AOL Advertising.

Sites using Yahoo Advertising
93
since Jul 2026
Last 30 days
0.0%
of new sites, to Oct 19
no change on the 30 days before
Last 7 days
0.0%
of new sites, 7-day average
no change on the week before
Rank in Advertising
#95
of 1289 tools, all time
First seen Jul 13, 2026
Last seen Oct 18, 2026
Website advertising.yahooinc.com

What we found

  1. Yahoo Advertising appeared on about 32 new sites in the last 30 days.[1]
  2. Nine in ten new Yahoo Advertising sites also use Google Ads.

Share of new sites using Yahoo Advertising

0.000% 0.001% 0.002% 0.003% 0.004% 10 Sep Oct

The line is the 7-day average share of new sites that use Yahoo Advertising, since 10 September.

Who uses Yahoo Advertising

Kind of site 23 sites with a known type
TypeSitesShareBar
Crypto 6 26.1%
Health 5 21.7%
Games 3 13.0%
Social 3 13.0%
Content 2 8.7%
Education 2 8.7%
E-commerce 1 4.4%
Finance 1 4.4%
Domain ending 93 sites
EndingSitesShareBar
.com 51 54.8%
.org 15 16.1%
.net 8 8.6%
.ca 4 4.3%
.live 4 4.3%
.ai 2 2.2%
.site 2 2.2%
.uk 2 2.2%

Advertising on new sites

# Movement Tool Share of all sites Share of category Bar
1 – Facebook Pixel 3.4% 47.2%
2 – Google Ads 2.7% 37.2%
3 – Google AdSense 1.3% 17.7%
4 – TikTok Pixel 0.8% 10.7%
5 – Pinterest 0.6% 8.1%
…
95 ▼20 Yahoo Advertising <0.1% <0.1%

All-time shares across the new sites we track: of all of them, and of the sites using any Advertising tool. Among September launches it ranked #104 in Advertising, down from #84 in August. All 1289 in Advertising

Often used with Yahoo Advertising

Tool Sites with both vs all new sites Bar
Sonobi 62 61852x
Adyoulike 58 59698x
OpenX 66 33966x
Teads 59 28984x
Media.net 60 25597x

Tools that turn up far more often on Yahoo Advertising sites than on new sites in general, and how many times as common each one is there.

Recently launched products built on Yahoo Advertising

2 of the 93 sites using Yahoo Advertising are product launches we list individually. The other 91 are new business and personal sites: they count towards the figures above but are not listed here. A watch sends them to you.

Watches, exports and the API give you all 93 sites using Yahoo Advertising, from £15 a month.

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.

How this page is made

FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards Yahoo Advertising when we detect Yahoo Advertising on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.