Spotify Ad Analytics on new websites

Conversion tracking pixel for measuring website activity driven by Spotify ads.

Sites using Spotify Ad Analytics
87
since Jun 2026
Last 30 days
0.0%
of new sites, to Oct 19
no change on the 30 days before
Last 7 days
0.0%
of new sites, 7-day average
no change on the week before
Rank in Advertising
#99
of 1289 tools, all time
First seen Jun 26, 2026
Last seen Oct 16, 2026
Website ads.spotify.com

What we found

  1. Spotify Ad Analytics appeared on 15 new sites in the last 30 days.[1]
  2. Almost all new Spotify Ad Analytics sites also use Google Tag Manager.

Share of new sites using Spotify Ad Analytics

0.000% 0.001% 0.002% 0.003% 10 Sep Oct

The line is the 7-day average share of new sites that use Spotify Ad Analytics, since 10 September.

Who uses Spotify Ad Analytics

Kind of site 42 sites with a known type
TypeSitesShareBar
Education 12 28.6%
Health 9 21.4%
Design 6 14.3%
Marketing 3 7.1%
Productivity 3 7.1%
Content 2 4.8%
Finance 2 4.8%
Hiring & HR 2 4.8%
AI 1 2.4%
E-commerce 1 2.4%
Social 1 2.4%
Country[2] 28 sites with a known country
CountrySitesShareBar
Australia 25 89.3%
India 2 7.1%
Israel 1 3.6%
Domain ending 87 sites
EndingSitesShareBar
.com 33 37.9%
.au 17 19.5%
.edu 9 10.3%
.org 4 4.6%
.co 3 3.5%
.io 3 3.5%
.ai 2 2.3%
.in 2 2.3%
.live 2 2.3%
.nz 2 2.3%
.uk 2 2.3%

Advertising on new sites

# Movement Tool Share of all sites Share of category Bar
1 – Facebook Pixel 3.4% 47.2%
2 – Google Ads 2.7% 37.2%
3 – Google AdSense 1.3% 17.7%
4 – TikTok Pixel 0.8% 10.7%
5 – Pinterest 0.6% 8.1%
…
99 ▼41 Spotify Ad Analytics <0.1% <0.1%

All-time shares across the new sites we track: of all of them, and of the sites using any Advertising tool. Spotify Ad Analytics is typically used alongside Facebook Pixel rather than instead of it. Among September launches it ranked #129 in Advertising, down from #88 in August. All 1289 in Advertising

Often used with Spotify Ad Analytics

Tool Sites with both vs all new sites Bar
Reddit Ads 34 882x
Spotify 84 645x
Bing Ads 36 186x
TikTok Pixel 46 69x
Google Ads 64 28x

Tools that turn up far more often on Spotify Ad Analytics sites than on new sites in general, and how many times as common each one is there.

Recently launched products built on Spotify Ad Analytics

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.
  2. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. We count a country only where it is stated plainly enough to be sure: a governing-law clause or company registration number on a legal page, a phone country code, or a country domain ending. Sites that publish none are not counted at all.

How this page is made

FirstSited looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards Spotify Ad Analytics when we detect Spotify Ad Analytics on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How we detect technologies · How we find new sites

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.